Conference Draft Program

Sunday - October 29th, 2017

09:00 - 9:30


09:30 - 10:30

 Opening Remarks
 Master of Ceremony: Ms. Rania Ali, TV Present & Public Speaker

 Mr. Monther Al Harithi, Chief Executive Officer, Al Rabie Saudi Food, Saudi Arabia
 Mr. John Collins, Executive Director IFU

10:30 - 11:00  Coffee Break
11:30 - 13:30  First Session: "The Global Beverage Industry"

 Moderator: Mr. Antoine Haddad
, General Manager, Technica International - Lebanon
  • Mr. Rodney Reynders, Environment Cluster Leader - Tetra Pak Arabia, Saudi Arabia
    Driving Sustainability, a look into circular economy and carton equity
  • Mr. Simon Penfold, General Manager Middle East & Africa, Fonterra Cooperative Group - Dubai
    Health and Wellness - The Role of Dairy Beverages
  • Mr. James Donaldson, Account Director F&V, Doehler Holland B.V- Holland
    Global Beverage trends and Supply Chain Challenges
  • Mrs. Catherine Osterberg, Business Innovation and Nutrition Manager, Orana - Denmark
    Future Beverages
  • Mr. Ashraf Arslan, Managing director, Arabian Peninsula & PaKistan, Nielsen - Dubai
    Beverage consumption - over view of the market 
13:30 - 14:30  Lunch
14:30 - 16:15  Second Session: "Innovation and Renovation in Beverage industry"

 Moderator: Dr. Jarrah El Jarrah
, Chief Operating Officer, Alrabie Saudi Foods Co.
  • Mr. David Berryman, General Manager, David Berryman ltd. - England
    Making the future bright.
  • Mr. Henrik Widestadh, Manager Performance Management Center , Tetra Pak Arabia, Saudi Arabia
    How we use the latest digital technology in order to help our customers to boost their efficiency.
  • Mr. Antoine Haddad, General Manager, Technica International - Lebanon
    Innovations in Secondary Packaging
  • Ms. Christel Morival, General Manager, LA MARQ - Dubai
    Branding and Packaging Trend within the beverage product category
16:15 - 16:30  Coffee Break
16:30 - 18:30  Third Session: "The Beverage Industry: Health, Safety, Regulations Social Aspects"

 Moderator: Dr. Hassan Bayrakdar
, Managing Director, RAQAM Consultancy DMCC - Dubai
 Beverages Tax and its impact on the consumption in KSA.
  • Mr. Meshal Al Motairi, Manager of Standardization Dept. , Saudi Food and Drugs Authority - Saudi Arabia
    Food Legislation Updates and the Nutrition Strategy of the Region
  • Mr. Ahmad Al Bashah, Head of Standards Dept. ,GCC Standardization Organization (GSO) - Saudi Arabia
    The Development of the Gulf Standards for the Beverage Sector.. A Sustainable Partnership
  • Mr. Antonio Rendina, Director Aseptic Performance Management, Tetra Pak Arabia, Saudi Arabia
    How we use technologies for Food Safety and Quality Management allowing our customers to protect their product and reduce defects.
  • Mr. Ali Badarneh, Industrial Development Officer - Agri Business Development Department UNIDO - Austria
    UNIDO initiatives in the Arab Region on food safety and packaging, (SAFE initiative and Arab Starpack) 
20:30   Gala Dinner

Monday October30th, 2017

09:00 - 13:00  SGF-IFU Road Show
 Methods, Codes and Guidelines for fruit juices
09:00 - 09:30

 SGF: voluntary control system of fruit juices and purees.
 Ms. Aintzane Esturo. Technical Manager SGF

09:30 - 10:00

 Ms. Maria Schlaffer. Marketing Director IFU

10:00 - 10:30  New improved detection IFU methods.
 Mr. John Collins. Executive Director IFU
10:30 - 11:00  Juice break
   Challenges for safety and quality in the fruit juice industry
11:00 - 11:30  Checking the safety and quality in the juice value chain.
 Ms. Aintzane Esturo, Technical Manager SGF
11:30 - 12:10  Advanced analytical methods to prevent fruit juices from adulteration.
 Mr. Eric Jami, Authenticity Business Unit Manager, Eurofins Analytics France.
12:10 - 12:50  Opportunities for use of fruit by-products.
 Mr. Monica Gianluca, John Bean Technologies
15:50 - 13:00  Questions and Answers
13:00 - 14:00  Lunch
14:00 - 14:30  Mr. Khalid Al Harithi, Chief Executive Officer, Business Bridges Consulting Office - Saudi Arabia
 The Global Economy and its effect on the Arab Countries
14:30 - 15:30  Roundtable: "The Future of the Beverage Industry in the Arab Countries: What is Next?"

 Moderator: Ms. Dina Barqawi, TV presenter, Dubair TV

  • Mr. Monther Al Harithi, Chief Executive Officer, Al Rabie Saudi Food, Saudi Arabia
  • Mr. Andrey Dribny, Chief Executive Officer, Al Ain National Juice & Refreshments Co. -  Dubai
  • Dr. Mustafa Bater, Business Unit Scientific & Regulatory Affairs Manager, the Coca Cola Export Corporation - Dubai
15:00 - 15:30  Conference Declaration and Closing
After Conference, Coffee is served.